Search Engine Marketing (SEM)

SEM is an outline of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages. SEM methods include: search engine optimization (or SEO), paid placement, and paid inclusion.
Online marketing (Internet Marketing) of a website through search engines using proven strategies and advertising to make the website rank high in the search engines. Includes both advertising and optimization efforts to achieve high visibility of a web site for relevant keywords.

Why SEM Required?
SEM is very important tool to advertise your business worldwide.
SEM Services is devided in two major parts, adword and absence.


Search Engine Marketing (SEM)


This is an example adword campaign on Google. Here google search result shows organic SEO result as well as SEM result.
As we know general user prefers search result on 1st google pages. Since SEM advertises is more keyword specific so user more attract on these advertisement.
SEM gets more traffic on site and is more beneficial for a business.